Salesforce is a powerful tool that any business can implement. SalesForce Automation or SalesForce Management are systems designed to bring about the automation of basic tasks within the sales process. These are processes integrated within the customer relationship management system with primary elements like sales lead process tracking, order management, lead tracking, etc.
There are many reasons and advantages why a business should implement a salesforce system. There are, however, many small and medium business owners who are not aware of the benefits of implementing it. For any business, customers are the reason for existence. With a salesforce, a company can keep expanding into a new market, creating new customers and improving existing customers’ deals.
Here are seven of the important reasons why your business needs salesforce.
Improves Scalability leading to Higher Profit Margin
Every business aims to improve in size. This also comes with management since the growth of a business will require new systems, management, and techniques to handle it. Salesforce is unique since one can adapt its benefits and mode of operation to any business size, no matter the company size, number of employees, or customers available.
This increase in efficiency triggers a cost reduction, improves customer satisfaction, and brings about other positive changes that will positively affect the business profit. With salesforce, a business can improve and maximize each customer’s experience with a boost in productivity and minimize marketing costs.
Salesforce can grow with your Business.
When a business is acquiring any new technology or software, most consider the current needs. However, the future needs also matter since you would typically expect your business to grow with time.
Salesforce comes with a series of customization that makes it easy to adapt to any business needs regardless of the size. As your business grows in volume, revenue, sales, and workforce, salesforce can keep up with the pace. This is one of the benefits you get when you employ salesforce consulting services to work on your business.
Better Impact of Artificial Intelligence on Sales
When you engage an automated lead process for your sales, it removes the need for the sales team to reach out to every new lead they find manually. This eliminates the need to continually reach out to a prospective client to determine the level of interest. Fortunately, Artificial Intelligence assistance can manage this repetitive task, freeing up your sales team to engage in other things.
According to studies, only 27% of leads are usually contacted. This leads to a loss of future opportunities for businesses. Salesforce automation, in the form of business powered assistance, can save your time and resources. The software can help concentrate on lead with a genuine interest in your services. Meanwhile, the sales team also gets to track productivity as they stay on top of the increased needs and changing customer preferences.
Salesforce can Save your time.
The Sales team of a business dedicates a lot of their time to setting up a sales appointment, following up and tracking leads using emails, updating sales opportunities, and tracking contact. This takes a lot of time. However, automating the process using salesforce can drastically reduce human involvement. By implementing this, your business can generate estimates, create proposals, get quotes and finally make orders faster.
Data Sharing and Collaboration
Salesforce also presents the perfect platform for a business to share information with staff. A company will improve in many ways if the sales team knows who they are dealing with or past interactions with the prospect. In this regard, a company can benefit in two ways.
- Businesses get to manage details on all business contacts in a central area that all employees can access. For instance, a sales team member might meet a client at a fair and add them to the CRM database. They could provide some details they learn that the client is a fan of Arsenal FC.
- Salesforce also keeps detail on the interaction and history of every contact the sales team had with the prospect. This gives every agent access to the history of all deals and interactions with the prospect.
This is a good advantage if any important team member leaves or is unavailable.
Customization
Salesforce, compared to its competitors, is customizable. Even though there are many parts of the system one can easily handle via configuration, there could be a need to tweak the functionality to reflect your specific business needs.
This is one reason many users like salesforce as it allows them to integrate their app, have custom fields, use third party salesforce extensions, etc. This provides a robust solution for the business.
Gets rid of the loopholes with Open Sales technology
According to studies, the sales team usually dedicate more than half of their time to tasks that are not related to sales. This is the time that would have been invested in following up with leads and establishing relationships with prospects.
Energizing the sales team with the salesforce makes it easy to streamline the sales operation and also allows them to keep their customer relationship management up to date.
Conclusion
A business indeed has a lot to gain from implementing salesforce. It is easy to use, easy to implement and requires no specific technical knowledge. Salesforce can be the extra boost your business needs to get ahead. The value is immense, and it can benefit your business, no matter the industry or company size.
Also Read:5 Reasons Why Your Business Needs DevOps
