It would not be wrong to say that a website is the backbone of your entire online business. If your website is of high quality and professionally appealing, then you can easily drive traffic to your website and generate quality leads. Having a responsive website design will allow you to create a seamless user experience and inspire the audience to remain on your site for longer. People can easily access your site from different devices having multiple screen sizes.
According to the statistics, it is estimated that users take around 50 milliseconds to decide whether they should stay on the website or not. So, if you want people to build strong relations with the audience, then you need to ensure that your site is highly mobile optimized and effective.
Well! If you are reading this article, you might be familiar with how important responsive web design is to grow your business. Are you excited to create a web design that appeals to your target audience? If yes, then make sure you follow the below-mentioned practices. By keeping these few things in mind while designing, you can offer top-level experiences to the audience.
Now, without further ado, let’s jump onto each practice to have clear insight.
6 Best Practices to Design a Responsive Web Design
Let’s begin…
Use breakpoints
Breakpoints are basically the points in website CSS that helps in fixing the location of the content that appears on different screen resolutions. These are designed using min-width and max-width values. These values refer to the width of pixels across a screen. ‘
To make the website responsive, you need to insert at least 3-4 breakpoints. Perhaps these breakpoints might need some extra attention, but if implemented correctly, then it will surely help you in offering the best experience to your audience and build strong relations with them. Thus, make sure you consider the responsive breakpoints that users are implementing today.
Add Whitespacing
Whenever you create a website, you need to be sure that each page of your site includes sufficient white spaces so that people can easily read the content and understand the concept in less time. If your page is highly effective and clear, then it will leave a positive impression on the audience and help you build a strong relationship.
Whitespace is basically the area between all the design elements. Many people think that whitespace needs to be white. Do you also think the same? If yes, then you need to understand that you can pick any color, pattern, or texture. You just need to keep a balance of words and images. Thus, if you want to be a real star of a show, you need to showcase the content in such a way that it can be digested by the audience without any hassle.
Normally, people get frustrated when they see a lot of information and a cluttered page. So, to keep them calm while reading, we usually add white spacing.
Don’t ignore your website buttons
Buttons are paramount to your website. A right button can either make or break your website. Whenever you create a button, make sure it is easy to click both on desktop and mobile. Always remember that interactive areas need to have a larger area so that users can easily accommodate this difference.
Many people have a misconception about how long the button needs to be? Well! Whenever you create a design, then you need to ensure that the clickable elements, especially for your mobile devices, should be at least 48 pixels in height. Once the size is fixed, you need to ensure that each button is accessible and redirects to the exact page.
Also, another thing you need to fix while designing the website buttons is choosing the right colors for your button. Appropriate color and design will boost the customer’s experience and increase the chances of conversions. So make sure the website page includes buttons of similar size and colors. It will maintain the website’s consistency and increase conversions.
Add appealing CTA’s
To make your site look professional, you need to have a particular CTA that your target audience actually wants. If your CTA will be designed as per their expectations, then the probability that people will make a click and perform the next step.
Just think for a moment, what’s the primary objective of having a CTA? It’s all about driving people and capturing their attention. Just as the design of CTA matters, so does its placement. If your CTA is not added at an appropriate place, then you might not generate results as expected. Make sure wherever you place your CTA, it should be easy to find. Always remember, the main CTA should be simple and easy to find because the lesser the complexity, the higher the conversions.
Use flexible layouts
Another best practice to build a powerful and responsive website is flexible layouts. Try to build the layout of a website with a flexible grid that can further be created using CSS. Web layouts basically include the columns that automatically rearrange themselves as per the screen size.
So, whenever you create a website, make sure the layout is highly flexible and simple so that every type of audience can access your site and make an informed decision.
Add flexible images and videos
Another practice that can help you in creating an effective website is by incorporating flexible images and videos. Visuals have the power to either make or break your web design. If your site includes large-size images and bad-quality video content, then visitors will probably redirect to another site.
So, if you don’t want to affect your website awareness, then make sure all your assets are added effectively. You can add images in SVG format and can embed videos directly from youtube. It will not only improve the quality of your site but also improve its loading speed. Thus, try to make the easy asset of your site much more scalable and effective.
Read More: Why Is WordPress More Popular For Website Development?
In a Nutshell
Designing a responsive website is not rocket science. If you follow the best practices, then you can easily win the audience’s attention.
Well! To reach the targets, you have to be very particular while at the front door, and that is your website. Say if your site is not responsive and appealing, then your website visitors will have a bad experience, further affecting your ROI and conversions.
So, make sure each page of your site is professional and highly responsive. Still, if you have any confusion in making it responsive, feel free to share your thoughts in the comments below.
Happy designing!
